Blog Optimization Blog

This weekend, Digg quietly made a small change to its Digg.com URL shortener with big implications. Instead of Digg short URLs directing you to the source of a story, they started directing you to a landing page on Digg.com . This also applied to URLs that were created months ago. In other words, Digg hijacked our Twitter links. The result was an uproar by content publishers and Digg's users. Twitter was unfazed, since they don't make any money from the links anyway...