Blog Optimization Blog

Shavlik's Any Patch, Anywhere Technology Continues to Provide the Coverage Other Solutions Can't

Shavlik's Industry Leading Technology Protect Offers Automatic Detection of Microsoft's Latest Patches

ST. PAUL, Minn May 16, 2008 --Shavlik Technologies, LLC, the market leader in delivering software solutions that rapidly accelerate and continuously improve security and compliance readiness, today announced the ability for its Shavlik NetChk Protect users to protect themselves from security risks introduced by Microsoft's latest patch release.

Shavlik offers one of the only solutions available to help companies identify which systems are vulnerable to the security risk posed by Microsoft's latest patch MS08-029, released this week. MS08-029 addresses a vulnerability in the Microsoft security suite of tools. Microsoft currently does not provide patches for this bulletin. Shavlik is able to add support for scanning of new vulnerabilities faster than other solutions through the Dynamic Product Detection technology in the scan engine that powers Shavlik NetChk Protect, the industry-leading solution for patch management and application control.

"Many Enterprises may be unaware that their patch management solution is not scanning for the latest patch, which leaves them without the ability to centrally identify their risk, report on their security posture, or have any knowledge about their level of vulnerability to this issue," said Eric Schultze, chief technology officer, Shavlik Technologies.

For more information and commentary from Eric Schultze on this month's release of Microsoft security updates, which underscores the risk in relying on free solutions to patch a network is not a viable solution as it often leaves gaps in security infrastructure, visit http://www.shavlik.com/desk-of-the-cto.aspx#six.

Shavlik's award-winning Shavlik NetChk Protect simplifies and accelerates the detection and remediation of gaps in your system security, resulting in an enterprise that is ready to improve the speed, accuracy and productivity of its IT security and compliance operations - in physical and virtual environments.

About Shavlik Technologies

Shavlik Technologies, LLC delivers enterprise IT organizations robust software solutions that rapidly accelerate and continuously improve security and compliance readiness by simplifying IT operations, and identifying and reliably closing system security gaps. Shavlik's solutions provide Rapid Readiness so IT organizations realize continuous security and compliance readiness in a fraction of the time, cost and IT resources required by alternative approaches.

With more than 10,000 customers worldwide, Shavlik enables enterprises to simplify complex IT security and compliance management, providing trustworthy solutions that free up critical IT resources to focus on innovations that drive business growth while lowering costs. Shavlik also licenses its technology to more than 20 leading security and technology companies such as BMC, Juniper, Sophos, Symantec and VMware. For more information, visit Shavlik Technologies at www.shavlik.com.

Shavlik Technologies is a registered trademark in the United States and certain other countries, of Shavlik Technologies. Additional Shavlik product names are either registered trademarks or trademarks of Shavlik Technologies. All other trademarks mentioned in this document are the property of their respective owners.

Contacts

Shavlik Technologies, LLC
Jill Teut, 651-255-5432
jill.teut@shavlik.com
or
Madison Alexander PR
Dan Chmielewski, 714-832-8716
dchm@madisonalexanderpr.com

# posted by (hris @ 3:37 PM 0 comments

Battle Of The Gossip Rags: Us Vs. In Touch

by Phyllis Fine , Friday, May 16, 2008
WHO NEEDS PRINT CELEB gossip anymore? After all, you can get updates on Jessica Simpson's activities all over the Web, seemingly by the hour.

And it's not as if these mags provide any kind of fresh spin or deep analysis that's lacking online. Here's what In Touch considers an exclusive scoop: "My weekend was good," says John Mayer, quoted after his first liaison with Jennifer Aniston.

Seems like gossip rags now exist primarily as a market for the paparazzi -- a theory suggested by the many remarkably similar photos in the May 12 issues of Us and In Touch. Both mags show Natalie Portman walking with her surgical-cone-wearing dog, before- and during-pregnancy head shots of Nicole Kidman, and -- hey, you can't have too many pix of Danny DeVito shopping for new eyeglasses, can you?

So are there any differences at all between the two mags, which I qualified for this gossip-off because of their identical cover stories? (People is often cited as Us' direct competitor, but People is in a different class. That's not just because of its no. 1 status in 2007 ad dollars -- as tracked by PIB, more than triple that of Us -- but because People acknowledges humans beyond the Hollywood axis.)

The J&J show: Both Us and IT feature stories about Jen and John's hot weekend together in Miami, with varying details about how they first hooked up, but the same overall theme: Is the ladies' man compatible with the world's most-famous jiltee?

The difference comes down to whether you like your voyeurism with an up-close, you-are-there vibe, or a focus on celeb perks.

IT provides blurry shots of the couple lying by the pool together -- both in bathing suits -- with details like "At one point, John and Jen's heads touched." Ugh! There's something so heavy-breathingly pathetic about viewing from this vantage point.

I prefer Us' focus on the services you get in a $3,000-a-night suite. As a former travel editor suffering from luxury hotel deprivation, I sigh for details like the couples' massage at Jen's Miami resort.

Us also gets clarity points for including all the lurid details in John's statement about Angelina Jolie; IT's incomplete quote may be PG-rated (no mention of blow jobs), but doesn't make much sense. (If you're wondering, it all has to do with Brad's presumed lack of a fantasy object because he's got the real thing.)

"Real" journalism? Us does a better, more even-handed job of parsing a "scandal" in a piece on the Miley Cyrus photo brouhaha. There's a sophisticated take on whether or not posing semi-nude was a calculated move; a disingenuous putdown of Vanity Fair, where the photos ran; and a sidebar on other "Young Stars Who Grinned and Bared" for an edifying touch of historical context.

IT's all about overblown headlines -- "Divorce Shocker: What Star Found Out"-- with no follow-through. What Star (Jones, natch) actually found out: nothing much, it seems. She's not even quoted in the story, which relies on lots of innuendo on whether or not hubby Al Reynolds is really gay ("I don't want to spoil my image of him," says his mother). In fact, IT has another story ("Lindsay Moves In With Her Girlfriend") where the subtext is, everybody's saying yes, she's really gay while at the same time denying it. Weird, and sadly not very gay-friendly.

Fashion Police: This Us feature, in which style experts sometimes too cutely rag on stars' rags (hey! It's catching!) adds a bit of welcome snark to the generally worshipful tone of most gossip mags. In IT, "Who Wore It Better?" does criticize fashion mistakes, but much more respectfully.

Most titillating tidbits: IT and Us both major in short items -- photo captions, really, in which sources invariably trot out the tritest quotes they can think of ("They're really sad. They were very in love," about a breakup). Within this format appear some odd and funny bits: In Us, Julia Roberts and Matthew McConaughey admit they don't wear deodorant; in IT, Kelly Ripa explains how wearing a pair of padded panties for a shapelier rear view feels "like I am sitting in a very cozy chair!"

Is this the end of civilization as we know it because trees are being killed for this crap: "Finally, Nicole's Bump Is Showing!" in IT.

Bottom Line: I rank Us higher because of its slightly less-sleazy approach to putting celebs under a microscrope.


MAG STATS

In Touch Weekly
Published By: Bauer Publishing Co.
Frequency: Weekly
Web site

Us Weekly
Published By: Wenner Media
Frequency: Weekly
Web site

Post your response to the public Magazine Rack blog.

See what others are saying on the Magazine Rack blog.
Phyllis Fine is columns editor for MediaPost.

Magazine Rack for Friday, May 16, 2008:
http://blogs.mediapost.com/magazine_rack/?p=496

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# posted by (hris @ 3:31 PM 0 comments

Thought Convergence Acquires Name Intelligence

Acquisition Is a Major Milestone in Thought Convergence's Strategy of Developing a Self-Sustaining, Symbiotic Domain Ecosystem That Services the Global Domain Community

LOS ANGELES & SEATTLE-- May 06, 2008 --Thought Convergence, the industry-leading provider of domain management, monetization and development tools and technologies for premium domain owners and aggregators of high-quality domain portfolios, announced today that it has completed its acquisition of Name Intelligence, the company behind the highly-acclaimed DomainTools service and the Domain Roundtable conference. The acquisition expands Thought Convergence's already extensive suite of industry-leading domain tools, services and technologies, and paves the path for management's vision of a unified Domain Ecosystem.

"We are proud to welcome Jay, Ray and the entire Name Intelligence team into the Thought Convergence family," said Kevin Vo, Thought Convergence Founder and Chief Executive Officer. "The addition of Name Intelligence further strengthens our industry-leading technology platform and lays the groundwork for the continuing expansion of our comprehensive suite of tools and services for domain professionals." Further commenting on the acquisition, Thought Convergence Director and Chief Operating Officer, Ammar Kubba, added that "Name Intelligence shares our passion and drive to create technology-driven solutions and innovation within the domain industry. By combining our award-winning monetization and development platform, deep industry relationships and extensive resources with Name Intelligence's unparalleled research, analysis and data aggregation tools, we are putting into place a robust and scalable framework for the creation of a symbiotic Domain Ecosystem."

In commenting on the close of the transaction, Jay Westerdal, Co-Founder and Chief Executive Officer of Name Intelligence, said, "We are incredibly excited to join forces with Thought Convergence and to leverage our core competencies and proprietary technology in order to create the next generation of DomainTools, our auction and marketplace platform, intellectual property protection services and semantic suggestion technology." Name Intelligence operations will remain in Seattle, Washington, and will continue to be led by Jay Westerdal and Ray Bero. In addition to their responsibilities at Name Intelligence, both Westerdal and Bero will collaborate with senior management at Thought Convergence to develop and execute on the Company's long-term strategy.

About Thought Convergence

Founded in 2001, Thought ConvergenceT is an industry-leading service provider of domain information, management, monetization and development tools and technologies for the domain name industry. Widely regarded as a pioneer in the domain industry, Thought Convergence provides its award-winning services and technologies under several brands, including TrafficZT, DomainToolsT and Idea.NetT. By leveraging its comprehensive suite of fully-integrated domain services, tools and technologies, Thought Convergence is pioneering the industry's first symbiotic Domain EcosystemT and is working to promote the continued evolution, success and sustainability of the domain industry. Thought Convergence is a privately-held company, growing profitably since inception, and headquartered in Los Angeles, California, with offices in Seattle, Washington. For more information, please visit http://www.ThoughtConvergence.com.

Contacts

Thought Convergence
Ammar Kubba, 310-909-7900
PR@ThoughtConvergence.com

# posted by (hris @ 8:29 PM 0 comments

Digital River to Exhibit at Web 2.0 Marketing Fair in Japan

Web 2.0 Marketing Fair

MINNEAPOLIS-- May 13, 2008 --Digital River, Inc. (NASDAQ: DRIV), a leading provider of global e-commerce solutions, announced that the company will exhibit at the Web 2.0 Marketing Fair. The event is being held May 14 - 16, 2008, at Tokyo Big Sight in Tokyo, Japan.

At the event, Digital River will host a booth, featuring its global e-commerce and e-marketing technology, tools and services. The booth is located at East 4-29.

The Web 2.0 Marketing Fair is the largest web-related tradeshow in Japan. The event will showcase state-of-the-art products and solutions from more than 1,600 exhibitors. The event expects to draw more than 125,000 industry professionals. More information about The Web 2.0 Marketing Fair can be found at http://www.web20-expo.jp/en/.

About Digital River, Inc.

Digital River, Inc., a leading provider of global e-commerce solutions, builds and manages online businesses for software publishers, consumer technology manufacturers, distributors, online retailers and affiliates. Its multi-channel e-commerce solution, which supports both direct and indirect sales, is designed to help companies of all sizes maximize online revenues as well as reduce the costs and risks of running an e-commerce operation. The company's comprehensive platform offers site development and hosting, order management, fraud prevention, export controls, tax management, physical and digital product fulfillment, multi-lingual customer service, advanced reporting and strategic marketing services.

Founded in 1994, Digital River is headquartered in Minneapolis with offices in major U.S. cities as well as Cologne, Germany; London, England; Shannon, Ireland; Luxembourg, Luxembourg; Stockholm, Sweden; Taipei, Taiwan; Tokyo, Japan; and Shanghai, China. For more details about Digital River, visit the corporate Web site at www.digitalriver.com or call 952-253-1234.

Digital River is a registered trademark of Digital River, Inc. All other company and product names are trademarks, registrations or copyrights of their respective owners.

Contacts

Digital River, Inc.
Media Contact:
Heather Morris, 952-253-8828
Public Relations Specialist
publicrelations@digitalriver.com
or
Investor Relations Contact:
Ed Merritt, 952-540-3362
Group Vice President, Investor Relations
investorrelations@digitalriver.com

# posted by (hris @ 7:49 PM 0 comments

With about two dozen reporters crammed in a press room, Presidential candidate Hillary Clinton outlined her universal health care plan, which "would provide tax credits to make insurance more affordable" and "require businesses to offer insurance to workers or pay into a pool for people without it." Florida's health insurance advisor Morgan Moran added 'her opponent, Barack Obama thinks her plan is just talk'.

November 29 -- Florida health insurance web, a health insurance information web site, in its November 2008 political report says "Hillary Clinton plans to expand Medicare and the federal employees' health insurance plan" and to cover those without adequate workplace insurance. Moran, a Florida health insurance consultant said, Democratic presidential candidate "Barack Obama is casting doubt on Clinton's ability to enforce a requirement in her plan that every American buy health insurance."

"Clinton's plan is the most sweeping universal plan offered by any of the 2008 candidates." According to Moran, her campaign is pulling out all the stops on the health insurance issue.

FloridaHealthInsuranceWeb.com, reporting on each of the presidential candidates positions on healthcare said, "Clinton and Obama are the latest to argue over healthcare. 'The upcoming elections will impact Florida's health care system as far as benefits and rates are concerned' said Moran, 'whichever candidate takes the White House in 2009, Florida residents may end up with better health care than they have today'. "Health insurance is finally on the bargaining table and we all may benefit from it."

Clinton points to her web site where her position on healthcare is clearly stated. On her website www.hillaryclinton.com she has posted the following points:

(1) If you have an insurance plan you like, you can keep it. If you want to change plans or aren't currently covered, you can choose from dozens of the same plans available to members of Congress, or you can opt into a public plan option like Medicare. And working families will get tax credits to help pay their premiums.

(2) Small businesses are the engine of new job growth in the U.S. economy but face bigger challenges when it comes to providing health care for their employees. Hillary would give tax credits to small businesses that provide health care to their workers to help defray their coverage costs. This will make small businesses more competitive and help create good jobs with health benefits that will stay here in the US.

(3) Insurance companies won't be able to deny you coverage or drop you because their computer model says you're not worth it. They will have to offer and renew coverage to anyone who applies and pays their premium. And like other things that you buy, they will have to compete for your business based on quality and price. Families will have the security of knowing that if they become ill or lose their jobs, they won't lose their coverage.

(4) Nobody has worked harder or longer to improve health care than Hillary Clinton. From her time in Arkansas when she improved rural health care to her successful effort to create the SCHIP Children's Health Insurance program which now covers six million children, Hillary has the strength and experience to ensure that every man, woman and child in America has quality, affordable health care.

"Clinton has been criticizing Obama's health care plan for falling short of universal health coverage" said Moran, because unlike her plan, "Obama's (plan) would not require every American to buy insurance". Obama claims "his plan would lower the cost of insurance and guarantee access", removing the obstacles most often faced by people without insurance.

This week Obama argued that his rival (CLINTON) has been unwilling to say how she would enforce the mandate to buy health insurance. Without enforcement, "Obama said, it is nothing more than an empty 'political talking point'."

"Sen. Clinton still hasn't explained what this mandate is: What's she going to do if somebody doesn't purchase health care? Is she going to fine them? Is she going to garnish their wages?" Obama said.

"One of the problems with Clinton's health insurance approach, is that she hasn't been straight with the American people about how she's going to 'impose this mandate'. And without an enforcement mechanism, there is no mandate. It's just a political talking point," he continued.

A spokesman for the Clinton campaign, Lori Singer commented, "The fact remains that Sen. "Obama is going around saying he has a universal health care plan that in fact excludes 15 million Americans." Obama's own health care plan does include a requirement that families purchase insurance for their children.

Shortly after, Obama sent out a memo noting that in Massachusetts, the only state so far to require residents to buy health insurance, "hundreds of thousands of people have not purchased insurance despite a fine levied on those who fail to do so through their tax returns".

About Morgan Moran and FHI-Web
Florida Health Insurance Web is a health insurance consulting service. Find out about health insurance from the experts in a free online or phone consultation. Florida health insurance web is a source of health insurance news, agents, and insurance carriers covering individuals in the state of Florida. Individuals can get insurance quotes, search rates online by city, read current insurance news and events. For a directory and archive of Florida Health Insurance News or Consultants, or free health insurance quotes, please visit www.FloridaHealthInsuranceWeb.com.

Press Contact: Morgan Moran
Company Name: Florida Health Insurance Consulting
Phone: (800) 554-9142
Website: http://www.floridahealthinsuranceweb.com

# posted by (hris @ 9:52 PM 0 comments

Realizing SEO Benefits Quickly Through Blogging

by Ambar Shrivastava , Friday, May 9, 2008

QUICK RESULTS IN SEARCH MARKETING are only possible with pay-per-click (PPC) advertising, right? Wrong. The advent of blogging, as well as recent advances to search engine algorithms, has narrowed the gap between PPC and search engine optimization (SEO) to mere hours. With PPC, there is instant gratification as your advertisement will appear in search results almost immediately after your campaign is activated. However, this same advantage can now be seen in SEO.

First, let's take a look at some common reasons why SEO projects have not been carried out in the past.

- Companies don't want to abandon tech investments (e.g. content management systems and Web publishing tools)

- Lack of budget dedicated to SEO

- May take a while to demonstrate ROI

Blogging addresses each of these problems.

- SEO best practices are already in place. Blogging software by default includes a few basic but important SEO practices by using proper Titles, headlines, URLs, and internal linking structure. Search engines also like sites that have fresh content, which can give blogs great influence over search results.

- Recent search engine algorithm changes boost the visibility of blogs. An experiment by Ryan Durk took advantage of temporary changes in Google's logo linking to the search results page for "January 1 TCP/IP". It shows two things: the speed by which a new blog is indexed and the short time between your blog getting indexed and it appearing high in search results.

- Blogs are inexpensive and easy to setup. A new blog can be created in a matter of minutes with little technical knowledge. Blog creation is free in many cases, often with a nominal monthly fee for additional features.

Blogging is great for companies that are not ready to make the larger SEO investment or are worried about abandoning a CMS in which they have already invested. Blogging can be used as a proof of concept that shows that SEO can deliver results. Use of blogging software delays the larger discussion of SEO projects that are potentially more time-consuming and require a larger investment that reap longer term benefits. Setting up a blog is inexpensive and doesn't force you to abandon or modify your existing IT investments.

Then get people to notice your blog.

- Conduct keyword research Creating a blog is just the first step. Keyword research can be the difference between a highly popular, authoritative blog and a blog that no one knows exists.

Since everyone competes on the most popular words, try blogging about slightly less-competitive topics, so your site has the ability to rank for those terms. There are some great tools out there that help facilitate this process of identifying writing topics that other sites aren't necessarily targeting, yet will drive traffic.

If you're just getting started with blogging, write about a subject where you have expertise that you feel will interest your audience. Once you reach a critical mass of blog posts, take a step back and analyze how people are finding your blog and use that information to guide your editorial calendar.

- Utilize social media and pinging. In addition to keyword research, it is important to promote the blog using social media tools that increase the visibility of your blog and generate inbound links to your domain. Be sure to utilize pinging services to notify aggregation services of new content on your blog.

- Customize the blog template. It is also important to link to your new blog from the Homepage of your main Web site to make it easier for search engine spiders to discover it. Often times, the default template needs to be tweaked slightly for maximum SEO benefit. For instance, make sure your blog Permalink uses meaningful anchor text and not www.yourdomain.com/blog/?p=456

Blogging may not be the long-term solution for fixing a broken site, but it will get your foot in the door for SEO, deliver results in the short term, and facilitate the process of getting buy-in for full-scale, long-term SEO projects for the rest of your Web site.


Post your response to the public Search Insider blog.
See what others are saying on the Search Insider blog.

Ambar Shrivastava is product manager of Connors Communications, the developer of HitTail. 
 
Search Insider for Friday, May 9, 2008:
http://blogs.mediapost.com/search_insider/?p=784

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# posted by (hris @ 12:59 PM 0 comments

EasyCEU.com Upgrades Affiliate Program for Online Education

Published on: May 7th, 2008 04:23pm by: SKBrothers

EasyCEU.com, specialists in online training for senior care professionals, launched an upgraded affiliate program today. EasyCEU's program provides nationally accredited continuing education courses for senior care administrators, managers and nurses and other licensed senior care professionals.

Oregon City, OR (OPENPRESS) May 8, 2008 -- The upgraded affiliate program offers very generous commissions for referrals to continuing education courses on a per sale basis. Affiliates can now not only have easy access to custom links for their sites, but with this upgrade they can promote specific and individual courses or even develop a virtual course catalog.

"The time has never been better to align yourself as an affiliate with EasyCEU.com as we are experiencing our largest growth rate in history," explains Wendy Finch, VP Business Development. "We have excellent profitable relationships with healthcare associations through our Partnership Program, and upgrading our affiliate program seemed like an obvious next step to help us increase awareness of our courses and products."

"Through this program reputable companies or individuals who work with senior care professionals can quickly and easily provide information about needed continuing education courses, and earn commissions at the same time. Any company with a website who markets to the senior care industry is a candidate." notes Finch. The affiliate program has proven to be especially useful to professionals who provide seminars or classroom-based training to this population, allowing them to enter the e-learning field without expensive course development or delivery costs.

"Distance education, also known as e-learning or online training, is becoming the product of choice for today's busy senior care professionals," says Finch. "Not only are these individuals expected to accomplish more in less time, but they are also feeling the pinch of travel costs as well. Saving time and money by reducing expensive conference, seminars or classroom training is an obvious step for many in senior care."

EasyCEU courses are available in the areas of care for individuals with dementia or Alzheimer's disease, senior care and management, ethics, death and dying, and cultural competencies as well as other topics related to senior care.

Affiliates are screened and accepted into this program from a variety of sites that provide services to this group of professionals.

For more details and an affiliate application visit the EasyCEU website at www.EasyCEU.com and click on the Partner/Affiliate link, or call 877-843-8374.

About
EasyCEU.com is a division of the Institute for Senior Living Education (ISLE-ed.com) a company developed, owned and operated by senior care professionals who have a unique understanding of the training and support needs of individuals who have devoted their careers to senior care. EasyCEU (EasyCEU.com), offers anytime, anywhere web-based courses and continuing education credits for assisted living and nursing home administrators, nurses and managers. All courses are approved by the National Continuing Education Review Services of the National Association of Boards of Examiners of Long Term Care Administrators (NCERS/NAB), as well as by the numerous state licensing boards. Its instructors are professional healthcare and senior care educators and providers. aQuire Training Solutions (aQuireTraining.com) another ISLE-ed product, provides online staff training especially designed to not only meet licensing compliance needs but also to improve quality of care, build stronger staffing teams and reduce staff turnover. ISLE-ed is also launching a new product, Apply2Care (Apply2Care.com) which will help providers utilize internet capabilities for recruitment of new employees.
Release Information

Industry: Education

Country: United States

MSA (Metropolitan Statistical Area): Portland-Vancouver, OR-WA

Company: aQuire Training & EasyCEU.com

Web site: Visit our web site

# posted by (hris @ 8:01 PM 0 comments

Internet users can now register domain names using almost any language or text imaginable. Included are not only Chinese characters, but also Spanish, French, German, Russian and Japanese - to name but a few. The Internet has evolved and become a lot more universal.

New York, NY  -  April 2, 2008 -- People are now registering domain names as never before using almost all language and texts imaginable. In addition to Chinese, there's also Spanish, French, German, Russian and Japanese - and the list goes on.

Unrivalled in their flexibility, International Domain Names are here to stay. Begin registering your own Multi-Lingual Domain absolutely free as dotWORLDS (www.dotworlds.net) Beta Tests systems.

dotWORLDS offers unlimited possibilities for all those wanting personalization and easy-to-remember options. Dream up a domain, invent your own extension and you too can create your very own TLD - plus you'll even be offered the option to host your new website on dotWORLDS servers free of charge. A new dimension has been added to the Internet that anyone can use virtually without restriction.

dotWORLDS investment in its global structure provides members and visitors on all five continents with secure, managed systems. dotWORLDS is also working on other new advances and Internet users worldwide can expect further announcements soon on the launch of a totally free Multi-Video Conference Centre.

dotWORLDS Ltd is a UK company based in London that specializes in providing fully personalized internet domains, email addresses, hosting, site builders, and ISP services all free through their global infrastructure. Please see website www.dotworlds.net/ for full details.

CONTACT:

Press Office dotWORLDS

Press Contact: PRESS OFFICE
Company Name: dotWORLDS
Phone: 0044 (0)870 749 4178
Website: www.dotworlds.net

# posted by (hris @ 10:33 PM 0 comments

Giant Food Stores Sees Website Traffic Increase 400% Because of a ''Super Shopping List''

MINNEAPOLIS-- May 01, 2008 --Giant Food Stores, a division of Royal Ahold, has increased monthly consumer website visits by 400% over the past year. The website (www.giantfoodstores.com) utilizes many aspects of Grocery Shopping Network's proprietary software. Erik Keptner, Senior Vice President, Marketing & Advertising at Giant stated, "Partnering with Grocery Shopping Network ("GSN") has allowed us to help our customers maximize their trip to the grocery store by doing their planning from the comfort of their own homes. A personalized shopping list, on-line recipes, easy access to weekly specials, and meal planning solutions take the guesswork out of grocery shopping by offering another convenient way to save time and money."

"Consumer adoption continues to exceed expectations," continued Keptner.

Andy Robinson, CEO of Grocery Shopping Network, commented, "It's a pleasure to work with a forward-thinking company like Giant Food Stores of Carlisle. They truly understand the importance and power of utilizing technology to increase sales and customer loyalty."

Giant's website is powered with GSN's leading software that enables a consumer to quickly create a shopping list via personalized offers, the weekly circular, a virtual pantry containing previous purchases, and a searchable database of over 64,000 recipes. One customer commented, "I love how it (the software) remembers what I buy, shows me personal offers, and helps me plan meals. It's fun and easy to plan an affordable shopping trip through the website. After I print out the list, all items are displayed based on department and aisle. My super shopping list saves me time and money!"

Giant has further enhanced customers' on-line options through the April launch of its Shop from Home feature now available at its Camp Hill, Pennsylvania store. Erik Keptner said, "We look forward to continuing to develop web-based tools that offer our customers convenient and customer-friendly shopping solutions."

About Giant Food Stores

Giant Food Stores, LLC, one of the leading supermarket operations in the U.S., currently operates stores in Pennsylvania, Maryland, Virginia, and West Virginia under the names of Giant Food Stores, Martin's Food Markets and FoodSource. As a company, Giant is proud to work with hundreds of local organizations in the communities it serves and has a long-standing commitment to eradicate hunger and improve the quality of life for children. For more information about Giant Food Stores, visit www.GiantFoodStores.com.

About GSN

Grocery Shopping Network provides grocery retailers' Web sites with a suite of proprietary software products that integrate shopping list building, recipes and meal planning with relevant, focused advertising content. GSN (http://www.groceryshopping.net) brings together the Web and in-store supermarket shopping experience. A GSN-powered site enables consumers to seamlessly shop their store, be presented with sales and promotions in the context of the items they are planning to purchase, access and save recipes for the items they plan to purchase, plan meals and utilize the many discount offers (including coupons) made available by brand manufacturers.

Contacts

Grocery Shopping Network
Albin Andolshek, 612-238-4942

# posted by (hris @ 10:50 PM 0 comments